DIGITAL PUBLIC RELATIONS
“My crown is called content,
a crown that seldom kings enjoy”
William Shakespare
1. What is Digital Public Relations?
Digital PR is much like regular PR, with an emphasis on building links to your content. Essentially, it’s a tactic used to gain more online recognition. It involves building relationships with content creators and journalists, as well as building citations and backlinks. Those backlinks will not only help you build buzz about your brand, but give you an extra boost in the search rankings.
2. What Does a Digital PR Strategy Look Like?
Our Digital PR campaigns start with a complete look at your target market and where they spend the most time online. Then, we’ll go to work to help your brand integrate into those communities so that you can get mentioned, become a thought leader, and generate links that result in more visits to your website. Using a variety of channels such as Facebook, Twitter, LinkedIn, online forums and blog comment sections, we’ll target influential bloggers, editors, referral partners, key social media accounts, and more to get them writing and mentioning your business. Additionally, we’ll do a deep dive into the strategies your competitors are using to find ways those strategies can also work for you.
INTERACTIVE CAMPAIGNS
"Creativity is piercing the mundane to find the marvelous"
Bill Moyers
Interactive Campaigns
As an interactive agency, H5N has been running interactive online marketing campaigns for clients . We have run photo contest, video contest, trivia contest, and creative link building campaigns for some of the companies . We also handle the SEO, social media marketing and reputation management for many of these clients.
Promotional Strategies
Along with our abilities to build you the technical structure needed to run your contest, we also provide you with promotion. Without promotion, no contest can reach its full potential.
Guidance
Ignite Visibility can provide you with overall guidance for your campaign. This includes rules and regulations drafting, idea feasibility (will this idea be successful), the ability to measure success and the know-how to utilize the information gained in your campaign for a post marketing strategy.
SOCIAL MEDIA MANAGEMENT
“Don’t optimize for conversions, optimize for revenue.”
Neil Patel
What Is Social Media Management?
Social media management is the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms, like Facebook, Instagram, and Twitter. Social media managers are experts at handling social media activity, from responding to customer comments to developing strategy on how to achieve long term marketing goals by publishing original content.
However, there are also social media management tools that give you control over your own strategy. Even if your time is limited, social media management tools and services can make your social media presence a priority. And if you aren’t making social media a priority at this point in the game, you’re in trouble.